Global CRM Manager - Salesforce - Digital

Global CRM Manager - Salesforce - Digital

A top global organisation is looking for a Senior CRM Digital professional with strong project management and delivery experience.

In this role you will own the global CRM Strategy and projects. This role will be a contractor role to manage and enable the solid pipeline of end market requirements in 2021 across a global brand portfolio.

This is a high impact position with the responsibility of leading a global CRM strategy.

Accountabilties will include the below amongst others..

• Implement CRM strategy across markets. Define and manage timeline and GAPs.
• Engage with agencies to execute and implement digital CRM guidelines and initiatives
• Lead and direct markets digital CRM teams
• Manage the project pilot’s implementation in different markets
• Set and measure operational effectiveness
• Provide leadership for the CRM team
• Deliver wireframe and best in class CRM consumer engagement capabilities
• Ensure roll-out plans in line with end market launch plans

Experience and skills required:

• Digital CRM and specifically Salesforce is a must
• Track record of developing digital CRM platforms and managing deployments
• Know-how digital strategy, attribution, conversion optimisation, CRM platforms, digital tools for tracking and content management
• Strong project management skill with the ability to get things done
• Excellent knowledge of analytics, tracking, tag management / implementation, working with DMP’s and previous digital agency experience
• Previous experience in global delivery within complex and matrix type of organisations
• Must possess excellent communication & presentation skills and ability to influence senior stakeholders
• Ability to work across varied workstreams, global regions and manage external vendors
• Magento and Annex Cloud - nice to have